Standard Advertising Units


Download PDF of
Visual Representation



  Full Banner
Unit Size File Size Location
468 x 60 30K Homepage
  Leaderboard
Unit Size File Size Location
728 x 90 30K Interior Pages
  Rectangle
Unit Size File Size Location
180 x 150 20K All Pages
  Wide Skyscraper
Unit Size File Size Location
160 x 600 30K Story Pages
  Medium Rectangle
Unit Size File Size Location
300 x 250 30K Story Pages

At Belo Interactive Media, we meet the objectives of our clients by delivering the most effective advertising solutions available.


For instance, we group rates into two CPM offerings, premium placement and run-of-site, allowing superlative flexibility for our clients. In addition, advertisers can invest in any combination of sites.

General Advertising Guidelines:

  1. All online ads with a white background must feature a black 1 pixel wide border.
  2. Animation within a floating ad can only run for a maximum of 10 seconds.
  3. Only two pop-under ads can appear per day per visitor, and only two pop-up promotional messages from the Web site or the offline partner may appear per day per visitor.
  4. Frequency cap limitations are imposed on all ads that without user initiation disrupt viewing of content. (Floating Ads, Interstitials, Expandable Ad Units that are non User Initiated)
  5. For all ad types and creative, only sound that is user-initiated will be accepted.
  6. All advertising is served through Open Ad Stream; hard coding is not available.
  7. All advertising supplied by advertisers must be reviewed and approved by the production team prior to placement.

Please download the pdf that lists the full list of advertising guidelines. Download pdf

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