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MySpecialsDirect
MySpecialsDirect Page
MySpecialsDirect offers you unparalleled efficiency and increased effectiveness by reaching a highly receptive audience that specifically matches your marketing audience needs. MySpecialsDirect customers subscribed to the service so they may receive valuable offers relating to their interests, lifestyle, or geographic location.
And, MySpecialsDirect provides trackable, real-time results offering you immediate feedback on your email campaigns.
MySpecialsDirect Subscribers
With over 2 million subscribers, MySpecialsDirect is a permission-based email program offered to customers through Belo Interactive Media's registration process.
Tracking and Reporting
MySpecialsDirect provides real-time campaign measurement reported through a web-based tool. The following metrics are provided:
 Emails sent
Emails received
Bounced emails
Open rate and unique opens
Click-through rate
Click-through by link and by version (HTML or text)
Domain delivery
Unsubscribe rates
Creative Development
We can help you develop highly effective ads through a well-designed email message. Creative services are available for both HTML or text-based ads.
Available Selects
Geography
Age
Gender
Income
Media Usage
Interests/Lifestyle
Automotive
Books/Literature
Computers/Technology
Cooking
Entertainment/Movies
Golf
Health and Fitness
Home Electronics
Internet/Computer Games
Music
Outdoor Activities
Shopping
Sports
Stock Market/Finance
Travel
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